How AI is making Unilever Foods unmissable online and in-store
Published: 15 May 2026
When it comes to the recipes we search for and the foods we buy, algorithms are increasingly fuelling our choices. Here’s how our €12.9 billion Foods business is leveraging AI to keep its brands unmissable.
Development time for Knorr’s Fast & Flavourful Paste was cut in half thanks to AI
Research indicates that nearly 50% of AI search users use agentic tools to inform purchase decisions about food and beverages
AI helped Hellmann’s gain a 10-position boost in visibility rankings and an increased overa